Planned Giving Tip: On Purpose?

In his landmark book, Man’s Search for Meaning of Man, Viktor E. Frankl talks about the role of purpose in his own survival. Between 1942 and 1945 Frankl labored in four different camps, including Auschwitz, while his parents, brother and wife perished.

Also, check out the Purpose Driven Life, by Rick Warren.

Having a clear purpose allows you to rise above the mundane frustrations of everyday life and live with greater impact.

Giving back increases your sense of purpose.

I can’t imagine anyone on their death bed saying, “I wish I’d spent more time working, golfing, hobbying…”

I can see them being deeply thankful for the impact that their giving had on others…and them!

“When you learn, teach. When you get, give.”
~Maya Angelou

The Planned Giving Tip is to help you better motivate planned giving donors and multiply your planned giving program results to create sustainability for your nonprofit.

Leave a Reply

Your email address will not be published. Required fields are marked *